This policy describes the personal information Northern Imports Inc. and our brands, which include but are not limited to Work Wear Safety Shoes, Tegopro, Tegopro Black (collectively, “Northern Imports Inc.”) collect about you, why we collect it, how we use it, and when we share it with third parties. This policy covers our US stores and online experiences including our websites and mobile apps. Our policy also describes the choices you can make about how we collect and use your information. If our information practices change, we will post an updated policy on our website. You can tell if the policy has changed by checking the revision date that appears above. If we change the policy in a material way, we will provide appropriate notice to you. You may exercise your choices about how we collect and use your information consistent with this policy at any time. If you have any questions about our privacy policy, please contact us.

What Kind Of Information Does Northern Imports Inc. Collect?

We may collect personal information from you, such as your name, email address, postal address, phone number, credit card number, gender, birthday, personal interests, etc., when you engage in activities such as visiting one of our websites or stores, installing or using our mobile apps, placing an order online or by phone, making an in-store purchase or return, saving your information with us online, contacting us with a question or concern, or participating in a contest, promotion, or survey. We may maintain a record of your product interests and the purchases you make online, through a mobile app, by phone and in our stores. We may combine personal information with information about your online and in-store transactions and other interactions with us, including your purchases. We may also combine your personal information with information we receive from other sources, such as joint marketing partners, public databases, publicly available pages on social media platforms and other third parties. In addition, if you choose to engage in social sharing, such as by connecting your social media account to your customer account or by logging into your customer account from your social media account, the social media site may share information with us about your use of their services, including profile information, information about your contacts and content you have viewed or liked. Please refer to the social media site’s privacy settings to control how your information is shared. If you submit any personal information relating to other people to us or to our service providers, you represent that you have the authority to do so and to permit us to use the information in accordance with this Privacy Policy.

How Does Northern Imports Inc. Use My Information?

We may use your personal information to provide products and services and to support our business functions. For example, we may use this information for the following purposes:

• To process and fulfill your order, including by shipping products to you, or others you designate, and sending emails to you, or others you designate, to confirm your order status and shipment and to process merchandise returns.
• To communicate with you and to send you information by email, postal mail, telephone, text message, or other means about our products, services, contests, and promotions, including marketing communications that we believe may be of interest to you.
• To communicate with other persons using contact information you provide, such as when you designate another person as the recipient of a refer-a-friend message or a gift.
• To make your shopping experience easier, more enjoyable and more efficient.
• To address problems with and improve our products, brands, services and technologies, as well as to develop new products and services.
• To allow you to use our in-store and online technologies
• To provide consistent, personalized services across all channels and all of our brands, including to personalize our advertising, marketing communications, shopping experiences and promotional offers.
• To organize local community events, promotions and in-store experiences.
• To facilitate social sharing.
• To allow you to apply for an offer of credit from a payment card provider.
• To allow you to enroll and participate in a loyalty or customer relationship program.
• To administer and fulfill our contests and other promotions.
• To help us learn more about your shopping preferences.
• To prevent, detect, mitigate and investigate fraud, security breaches and activities that are or potentially may be prohibited or illegal.
• To enforce our policies.
• As we believe to be required or appropriate to protect the rights, property, safety and security of Northern Imports Inc. and our employees, customers and others.
• As we believe to be required or appropriate under applicable law, to respond to requests from government authorities and to comply with legal process.

You always have the choice not to receive marketing information or calls. For instructions on opting out.

How Does Northern Imports Inc. Share My Information?

We may share your personal information, such as in the following ways:

• Brands – When you provide personal information to one of our Northern Imports Inc. brands, we may share that information with our other Northern Imports Inc. brands.
• Direct Mail – If you purchase products through our website or by placing a catalog order by phone or mail, we may share your name, postal address, and shopping history with like-minded organizations for their direct mail marketing purposes. We do not share email addresses for such purposes. We also do not share personal information about customers who only browse, email comments, request a catalog, or request email updates, or who purchase only Northern Imports, Banana Republic, Old Navy, Northern Imports Outlet, Northern Imports Factory, Banana Republic Factory or Intermix merchandise. If you would prefer that we not share information about you with other companies, please let us know by contacting us.
• By You – You may disclose personal information when you post content to our websites, in-store technologies or other public forums, such as our brands’ social media pages, blogs, and online product reviews. Any information that you disclose through these services will become public.
• Social Sharing – Your personal information may be disclosed in connection with your social sharing activity, such as if you log into your customer account from your social media account. By connecting your customer account and your social media account, you authorize us to share information with your social media account provider, and you understand that the use of the information we share will be governed by the social media site’s privacy policy.
• Service Providers – We may share your information with our service providers who manage our customer information and perform services on our behalf, such as fulfilling promotions, sending communications to our customers, conducting surveys, etc. We do not authorize any of these service providers to make any other use or disclosure of your information.
• Third Parties – We may share your information when we team up with another company to offer or provide products, services, contests, or promotions to our customers.
• Legal Requirements – We may share information about you if necessary or appropriate, in our good faith judgment, to comply with laws or regulations or in response to a valid subpoena, order, or government request, or to protect the operations, privacy, safety, property or rights of Northern Imports Inc. or others.
• Scrip or Loyalty Programs – If you choose to participate in any third-party scrip, loyalty, or similar program in which a Northern Imports Inc. brand is a participating vendor, and you authorize Northern Imports Inc. or our credit card processor to provide information about your purchases to the company administering the program, we will share your personal information with that program. Scrip programs allow you to instruct us to divert a percentage of the amount you spend on Northern Imports Inc. purchases to participating schools and other non-profit organizations. Loyalty programs allow you to earn “points” on purchases at Northern Imports Inc. brands, which you may then use toward certain rewards offered by the loyalty programs in which you participate. The information you authorize us to disclose to the third-party scrip or loyalty program may include your credit card number and the date and amount of your purchase, and may also include your name and other information you have asked us to provide. Please note that once we disclose this information, the scrip or loyalty company may use and share it with others in accordance with its own privacy policy. You should review these policies carefully, as we have no control over them.
• Business Transfer – In the unlikely event of a sale or merger of Northern Imports Inc. or any of our businesses, our customers’ personal information and other information we have collected as described in this policy may be among the transferred business asset.
• Other Disclosures – We also may share information about you as described at the point of collection or otherwise pursuant to your consent.